Tag Archives: casual

BRIEF: BMF Lifestyle / SUPRA releases the Hammer Snake

by Sandy Dover for BMF of Complex Media

For all the various sorts of bad wrap that snakes get being sinister and sneaky, they seem to have made an impression on the fashion world. Scales and all, snakes have made a comeback and are pervasively becoming a luxury material of footwear.

None other than SUPRA comes in to bring in the noise and the funk with the Hammer Snake — the ideal blend of off-court comfort and lux style when the dogs have been barking from running the floor for a few games.

Tagged , , , , , , , ,

Feature: The New Balance 574 Classic

By Sandy Dover for SLAM

There was a time that running shoes weren’t style icons in the fashion and footwear industries. Those times were early and much more utilitarian. Sneakers of any kind were usually fairly pedantic in style, and geared to be useful only in the arenas that they were built. Synthetics were wholly used on uppers. Heel-striking was the tried and true of the day. People wore the same shoe for everything and never made a point to rotate. Those times are long gone, but the New Balance 574 has not left us.

Link: http://www.slamonline.com/online/kicks/2012/09/style-corner-kicks-new-balance-574-classic/

Tagged , , , , , , , , , , , , ,

Premiere: The SUPRA Royal Collection

September 6, 2012, Fountain Valley, CA—The SUPRA Royal collection is the junction at which fine art, luxury, and contemporary fashion converge to create exceptionally fine footwear. Unencumbered by convention, the exclusive Royal collection allows our designers the freedom to experiment with color, material, and design to flawlessly craft a sophisticated line of footwear that resides beyond the boundaries of innovation. The 2012 Royal collection features two silhouettes—the Falcon and the Donavyn—available in three styles each.

The Falcon is an extraordinary mid top designed with distinctive stitch-through details, such as the padded foam heel overlay panel and collar, which offer a striking departure from footwear design conventions. The Falcon has a padded mesh lining and is constructed atop a vulcanized sole with a double layer of textured foxing. Three premium materials were used in this year’s collection: caramel, full-grain leather (tanned with natural vegetable dyes); brilliant white, full-grain leather; and black, tumbled full-grain leather.

The Donavyn is a stylish low top, redolent of a dress shoe, designed to showcase modern details with luxurious materials (also constructed from caramel, white, or black full-grain leather). It has a long, clean vamp, stitch and turn heel detail, slightly larger collar opening, padded mesh lining, and a vulcanized sole that is outfitted with two layers of textured foxing.

The Royal Collection is available at fine SUPRA retailers worldwide and suprafootwear.com.

Tagged , , , , , , , , , , , , , , , ,